Akio Toyoda
CEO, Toyota
--Turnaround story
The Toyoda scion says he follows two rules: "Make ever better cars. And if it doesn't offer fun, then it is not a car." He's succeeding on both counts. Just a few years after the company suffered an embarrassing recall that left a trail of lawsuits (plus the aftermath of a devastating tsunami), Toyota (TM) is back. Toyoda is steering his family's company toward record-high sales of 10 million cars and trucks, as well as record high operating profits, keeping it No. 1 in the world. At the same time he's injecting much-needed flair into its vehicles' design and engineering.
--Alex Taylor III
--Turnaround story
The Toyoda scion says he follows two rules: "Make ever better cars. And if it doesn't offer fun, then it is not a car." He's succeeding on both counts. Just a few years after the company suffered an embarrassing recall that left a trail of lawsuits (plus the aftermath of a devastating tsunami), Toyota (TM) is back. Toyoda is steering his family's company toward record-high sales of 10 million cars and trucks, as well as record high operating profits, keeping it No. 1 in the world. At the same time he's injecting much-needed flair into its vehicles' design and engineering.
--Alex Taylor III
No comments:
Post a Comment